Dreams Money Can Buy

Michele Poggi, the terrestrial explorer of the submerged globe and jealous guardian of the rare and unspoken secrets that preserve the essence of fishing in absolute respect for the socio-cultural heritage of every civilization.
Michele Poggi, the true romantic scholar of the fish that have swum for millennia in the unknown waters of the globe.

Thus, the life of Michele Poggi has always been deeply connected to rivers and their flow, ever since his birth in 1969 in Parma on the banks of the Po River, lulled by the movement of its waters. In fact, the story of Michele Poggi can be compared to the course of a river, with countless bends crossing innumerable lands in constant motion. His great passion for chemistry shaped his professional path, granting him over the years the privilege of traveling and finding himself in places where he had the opportunity to discover a wide variety of rivers, lakes, and seas across different continents. More than thirty years of exploratory journeys and hundreds of fishing safaris in the most remote regions of the Earth.

Over the years, Michele Poggi has made the pursuit of great fish a constant commitment, achieving extensive knowledge of the many fishing techniques, as well as the capture-and-release practices used with these immense, sometimes vividly colored and bizarre inhabitants of the planet’s waters. The website “Il Lusso della Pesca” was born from the desire to share his unique experience, the result of countless fishing adventure journeys and his relentless quest for discovery. Joy and disappointment, effort and adrenaline: these are just some of the emotions an angler experiences during every fishing expedition and every exploratory journey into the unknown. Through images, the intention is to share and convey to the visitor the magic that every fisherman experiences while waiting to catch the fish of a lifetime. And it is precisely the time devoted to waiting for the Big Fish — the “Great Fish” that, unfortunately, sometimes never comes — that transforms time into luxury, and fishing into the luxury of life.

Have a wonderful journey.